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keep cosy with 10% off all knitwear
~ code: KNIT10
keep cosy with
10% off all 
knitwear
~ code: KNIT10

Every Mother Counts

every mother counts
 
Every Mother Counts is a campaign to end preventable deaths caused by pregnancy and childbirth around the world. EMC informs, engages, and mobilizes new audiences to take action to improve the health and well-being of girls and women worldwide.
Every two minutes, a woman around the world dies from complications due to pregnancy or childbirth, creating a rippling effect that devastates children, families, and communities. But 90% of those deaths are preventable—with your help.