Esprit began in America in 1968. Susie and Doug Tompkins were driving through California in a station wagon full of their homemade fashion. They sold these items of clothing in an unconventional manner - from the backseat of the vehicle. The very first customers were already excited about this new fashion because they sensed the special charm and the lifestyle hiding behind it. And thus, the hour of birth of one of the most successful lifestyle brands in the world reflected precisely what its name says: Esprit.

Today, Esprit is an international, young brand that offers its customers the smart, affordable luxury of constantly being able to enrich their life with something special and something new, which always corresponds to the current tastes and styles. This lifestyle concept is the central point of the Esprit philosophy. And this has nothing to do with age, but is more about this joint attitude, this feeling of togetherness that characterises Esprit.